Wayfair Affiliate Program Review 2024

Updated: January 2, 2024 by Bill Burniece

Does Wayfair have an affiliate program?

I was asked that question yesterday.

The answer is yes. Wayfair does have an affiliate program.

The Wayfair affiliate program offers you a great alternative to other programs like Target, Amazon, and Home Depot if you like promoting a wide selection of competitively priced home products on your website.

In this Wayfair Affiliate Program Review I will take you on deep dive on the pros and cons of this program.

I will also show you a path to make over $1,000 as a Wayfair affiliate in a single month.

I follow a 23 step editorial review process to form my opinion about this affiliate program and all others on this website.

Introduction:

Wayfair is a US-based e-commerce company that is based in Boston, Massachusetts.

They carry and sell a large inventory (14+ million items) of home décor, goods, and furniture online.

Wayfair buyers can find everything they need to improve their home from furniture and lighting to appliance and even outdoor goods.

The pricing on Wayfair.com is competitive and they carry high-quality items.

Their net revenue for the 12 months ended June 30, 2023 was nearly $12 billion.*

*Source

Wayfair Affiliate Program: Overview

The Wayfair affiliate program allows people to promote their products on their own website or blog for a share of the profits when a sale is made.

Average orders on Wayfair’s website top $300 on average, making it a lucrative partnership for digital marketers.

Wayfair takes care of all the product fulfillment, delivery, and customer service duties.

All you do as an affiliate is sell Wayfair goods, then collect your commissions.

Wayfair approves affiliate marketers who own family-friendly websites and who follow the simple rules set forth in the program.

How Does The Wayfair Affiliate Program Work?

Wayfair is partnered with the very reputable CJ.com platform who provides tracking, reporting, and payouts.

Once you join their program, you’ll be allowed to earn commissions on sales you refer to Wayfair.com using individually tracked links on your websites, emails, and banner ads.

When someone clicks on one of your tracking links and visits Wayfair’s website, that visitor is credited to you for a 30 day ‘cookie’ period until they place an order.

If an order is placed by one of your credited visitors within that time frame, you’ll receive a commission for that order.

Joining the Wayfair affiliate program also makes you a partner with their Specialty Retails brands:

  • Joss & Main
  • AllModern
  • Birch Lane
  • Perigold

Wayfair Affiliate Program Highlights

  • Earn commissions up to 7% for all products sold through its site and app
  • 30 day cookie window
  • Refer others to Wayfair’s Wedding Registry and earn bonuses
  • Get access to great supporting features like affiliate management, data feeds, and optimized creative assets
  • A huge selection of high-quality products that are priced competitively
  • Dedicated & professional program management
wayfair logo

Pros And Cons Of The Wayfair Affiliate Program

Pros:

  • Free To Join: And it is easy to get started
  • Large Order Sizes: The average order size is over $300
  • Nice Creatives: Banners, images, snippets and other tools you expect to find as an affiliate
  • Dedicated Support: You’ll have access to a management team dedicated to affiliates so you’ll get your questions answered promptly and professionally
  • Huge Product Selection: Wayfair sells millions of different high-quality products
  • Thirty Day Tracking Cookies: You’ll get paid on the first order and any subsequent purchase made by that customer within 30 days
  • Great Reputation: Wayfair is a trusted brand that consumers love doing business with

Cons:

  • Relatively Low Commission Payouts: Compared to may other affiliate programs listed on this website
  • Niche Specific: This program targets those affiliates who promote products for the home

Wayfair Affiliate Program Vs. Amazon Associates

wayfair logo
Wayfair Affiliate Program

Commission Rates: Up to 7%

Cookies: 30 days

Product Selection: An enormous inventory (14+ million items) of home décor, goods, and furniture

Audience: Global

Program Management: CJ.com

Amazon Associates Program

Commission Rates:  Volume-based ranging typically from 1%-8% (up to 10%) depending upon category/type/market

Cookies: 24 hours

Product Selection: Literally millions of products to choose from

Audience: 11 different international storefronts: Brazil, Canada, China, France, Germany, India, Italy, Japan, Spain, United Kingdom & United States

Program Management: Amazon Associates (in house)

How To Make $1,000 Per Month As A Wayfair Affiliate

Q: Can I make $1,000+ per month as a Wayfair affiliate marketer?

A: Yes. There are no limitations on the amount of money you can earn as an affiliate with this program.

To make maximum profits, it helps to promote Wayfair products on the higher end.

Below is an example of a 4 product sale path to $1,000 commissions as a Wayfair affiliate.

Birch Lane Outdoor Set image

Birch Lane Outdoor Set

Sell this outdoor patio set @ $4,251 x 7% = $297.57 commissions

Everly Quinn Living Room Set image

Everly Quinn Living Room Set

Sell this cool Everly Quinn living room set @ $3,999 x 7% = $279.93 commissions

Ibiza Duvet Cover Set image

Ibiza Duvet Cover Set

Sell this cover set @ $1,259 x 7% = $88.13 commissions

Momenty Zin Sectional image

Momenty Zin Sectional

Sell this awesome sectional @ $4,899 x 7% = $342.93 commissions

Focusing on high-ticket Wayfair products, you can earn over $1,000 per month from only 4 product sales:

$297.57 – Birch Lane Outdoor Set
$279.93 – Everly Quinn Living Room Set
$ 88.13 – Ibiza Duvet Cover Set
$342.93 – Momenty Zin Sectional
$1,008.56 – Total commissions

It’s important to note that I’m not blowing smoke here. Obviously its no easy task to sell close to $15K in home furniture online in only in a month.

But as I just demonstrated, it’s possible.

Wayfair Affiliate Program Sign Up

The Wayfair affiliate program application process is simple:

Step 1: Click on this link to land on the CJ.com Wayfair sign-up page. Wayfair manages the Wayfair program.

Step 2: If you are already signed up with CJ.com just login and apply to the Wayfair program

Step 3: If you are new to CJ.com sign up for a free account then go back to step 2.

Conclusion:

If your audience buys furniture and home decor, Wayfair offers you everything you need as an affiliate.

They offer literally millions of products globally across all major home categories, giving you the affiliate more choices and opportunities than ever before.

Their affiliate program incorporates their hot-selling specialty retail brands including AllModern, Joss & Main, Birch Lane, and Perigold.

Wayfair affiliates benefit from dedicated in-house management to empower them with detailed information on campaigns, products, and monthly promotions.

The Wayfair affiliate program is a winner. 

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The truth is that in affiliate marketing it takes the same amount of time & energy to promote a product or service that pays you $500.00 than it does to promote a product that only pays you $29.00. Doesn’t it make sense to get paid more money for doing the same amount of work? Let me teach you how to sell high ticket products and services for high paying commissions.

Affiliate Disclosure
Disclosure: The operator of this website is a 3rd party marketer with a material connection to product/service providers appearing on this site in that we are compensated for sales made through our affiliate links.

If you have any questions please contact me bill@highpayingaffiliateprograms.com