Lululemon Affiliate Program Review 2024

Updated: February 13, 2024 by Bill Burniece

Lululemon makes really cool activewear, loungewear, and footwear.

In this Lululemon affiliate program review, I’ll explain how the program works, how much you can earn, and who can participate.

Lululemon Affiliate Program At A Glance

We’ll go in depth about the Lululemon affiliate program below, but here is the summary:

  • Free To Join: Yes
  • Commission Rate: The Lululemon affiliate program commission rate is 7%
  • Cookie Duration: 30 days
  • Custom Affiliate Collaborations: Yes, they are open to this
  • Payment Options: Affiliates can choose to receive their payments via direct deposit or check.

Who Is Lululemon?

About Lululemon:

Lululemon athletica was founded in 1998 in beautiful Vancouver, Canada.

They produce high-tech athletic apparel company for yoga, running, training and many other ‘sweaty pursuits’.

The company has 574 stores around the globe and and sells a lot of activewear merch online.

Lululemon Athletica Inc net worth as of September 20, 2023 is $49.79B..

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Learn how to start making money with affiliate marketing.

The Lululemon affiliate program allows you to promote their products on your own online properties for a share of the profits when a sale is attributed to you.

Lululemon takes care of all of the product fulfillment, delivery, and customer service. All you do as an affiliate for Lululemon is sell products, then collect your commissions.

The Lululemon affiliate program pays commissions of 7%

23-point editorial review process.

How To Join The Lululemon Affiliate Program

Lululemon is partnered with the Awin affiliate network to manage their program.

Once you join their program through Awin, you’ll be allowed to earn commissions on sales you refer to Lululemon using individually tracked links on your websites, social media pages, emails, and banner ads.

When someone clicks on one of your tracking links and visits Lululemon, that visitor is credited to you for a 30 day ‘cookie’ period until they place an order.

If they place in order in the 30 day window, receive a commission for the order.

To join the Lululemon affiliate program:

  1. Click the red button below
  2. You’ll land on the Lululemon affiliate partner page
  3. Scroll down and look for the ‘lululemon affiliate program’ section and click on the Apply Now button
  4. Then join or log in to Awin and complete the application

Lululemon Affiliate Program Benefits

The Lululemon affiliate program, that they also call the Lululemon Collective, allows you to promote them for a piece of the pie.

  • Earn 7% commissions on all referred sales
  • A 30-day cookie period
  • Lululemon products are priced high leading to higher commissions
  • Choose your payment method via the Awin network
lululemon affiliate program logo

Lululemon Affiliate Program Qualifications

Lululemon has put into place some requirements for affiliate marketers to qualify for their program.

Here are the requirements:

  • Be a resident of the United States
  • Be at least 18 years old (this is an Awin requirement)
  • Have a professional or creator account on the Instagram platform
  • Have at least 3000 social media followers
  • Finally, you’ll need to send in a brief description of why you want to join the Lululemon affiliate program, how you intend to promote them, and a list of URLs for all of your websites and social media accounts

What Lululemon Products Can You Promote?

Lululemon began as a retailer of yoga wear.

Since those humble beginnings in 1998, they have expanded to sell lifestyle apparel, active wear, athletic clothing, shoes, accessories, and even personal care products.

As an affiliate, you can promote any of these items and earn easy commissions. 

Pros And Cons Of The Lululemon Affiliate Program


  • Free To Join: It takes just a few clicks to get started
  • Marketing Creatives: They provide banners, images, snippets and other tools to make promoting easy
  • Dedicated Support: You’ll have access to a management team dedicated to affiliates so you’ll get your questions answered quickly and professionally
  • Premium Product Selection: Lululemon sells a large variety of top quality fitness products
  • 30 Day Tracking Cookies: You’ll be credited for referred sales on visits to the Lululemon website for any orders placed by that customer within thirty days
  • Solid Global Reputation: Lululemon is a trusted brand that consumers love to do business with


  • They Don’t Approve Everyone: There may be some qualifications that you’ll need in order to be approved to promote the Lululemon affiliate program
  • Relatively Low Commission Rate: The commission rate of 7% is a little below average for this market

How Does Lululemon’s Affiliate Program Compare To The Nike Affiliate Program?

lululemon affiliate program
Lululemon Affiliate Program

Commission Rates:  7% commissions

Cookies: 30 days

Product Selection: Literally millions of products to choose from

Audience: Global

Program Management: Awin Affiliate Network

Nike affiliate program small logo
Nike Affiliate Program

Commission Rates: Earn up to 11% commissions on all valid referred sales

Cookies: 30 days

Product Selection: Promote an extensive range of NIKE footwear and clothing as well as Nike By You which offers customers the chance to customize their products

Audience: Operating in over 160 countries around the globe

Program Management: Varies by area

You might want to compare Lululemon to the Adidas Affiliate Program.

How Much Money Do Lululemon Affiliates Make?

There are no limitations on the amount of money you can earn as an affiliate with Lululemon.

Some dedicated affiliates make a full-time income with this program while others make only a small amount each month.

To make maximum profits, it’s beneficial to know the best products to promote that would be appealing to your audience. It also helps to focus on and sell their higher ticket products.

What makes affiliate marketing great is that there is literally no cap on the amount of money you can make. It is a performance-based model.

Some of the highest performing affiliate marketers, that promote Lululemon and other brands online, make millions of dollars each year.

How To Promote Lululemon Affiliate Products

There are several great ways to promote Lululemon affiliate products online. Here are 5 strategies that you can use:

  1. By Creating Content: Create informative and engaging content about Lululemon activewear products on your blog or website. Write reviews, how-to guides, and product comparisons that help your audience make informed buying decisions. You can also create video content or social media posts showcasing Lululemon fitness products.
  2. Search Engine Optimization (SEO): Optimize your website for search engines by targeting relevant keywords related to Lululemon products. This will improve your website’s ranking on search engine result pages and increase your website’s visibility to potential customers and score organic traffic.
  3. Social Media Marketing: Use social media platforms like Instagram, Facebook, Twitter, and TikTok to promote Lululemon products. Share high-quality images and/or videos of Lululemon activewear products and people wearing them. You can also partner with social media influencers to promote Lululemon products and share the profits.
  4. Email Marketing: Build an email list and send regular email messages to your subscribers featuring Lululemon products. Include links to product pages, promotions, and discount codes to encourage your subscribers to buy Lululemon products online.
  5. Pay-Per-Click (PPC) Advertising: Use paid advertising platforms like Google, Bing. or FaceBook Ads to target specific keywords related to Lululemon products. Create compelling ads and landing pages that motivate visitors buy through your links.

One final point is that it helps to use a diversified strategy that combines several of these strategies to effectively promote Lululemon affiliate products online.

What Marketing And Promotional Tools Are Available?

Lululemon provides a nice collection of promotional tools and marketing materials  that affiliates can use to promote their products.

Influencers will have access to promotional content that can be shared on social media channels, websites, and other mediums.

Lululemon affiliate marketers also have access to high-converting banners, text links, and product images that can be shared on websites and social media.

Further, Lululemon has exclusive promotions and events that affiliates can participate in and receive marketing materials and coupons that highlight those events.

The most successful affiliates utilize these tools, and create their own, to maximize their exposure of Lululemon products to their audience.

Who Should Join The Lululemon Affiliate Marketing Program?

This family-friendly affiliate program is perfect for bloggers, media companies, influencers, and editorial publications.

Especially those in the fitness or fashion niche.

You’ll be partnering with a very reputable company that sells quality fitness and activewear products so you should expect very few returns and chargebacks.

The Lululemon is known for high quality products and a solid reputation.

Lululemon likes to partner with established websites including (but not limited to):

  • Fashion/clothing/activewear sites
  • Health and fitness sites
  • Shopping directories
  • True content sites
  • Sports sites
  • News sites
  • Bloggers

Lululemon Creator Network

The Lululemon Creator Network is basically an ambassador program for social media content creators who have sizeable audience.

Lululemon wants its ambassadors to connect us to communities around the world and provide them with insightful feedback so they can innovate and grow their brand.

Participants will become a Lululemon brand ambassador.

Members will be able to test new products, connect with a network of fellow ambassadors, and provide feedback to the company and other members.

Lululemon Ambassador

How To Become A Lululemon Ambassador

The Lululemon Ambassador Program is open to passionate individuals who care about building and nurturing relationships that elevate their local community

If you embody the three pillars of what they call the sweatlife — sweat, grow, and connect — then you are probably ambassador material.

  1. Sweat: If you are an avid runner, a yogi, a studio owner, a chef, an artist, a teacher — you are probably a leader in your community who loves to sweat and make a positive impact in life
  2. Grow: Are you committed to growth — personally, professionally, and your standing in your community? If so, Lululemon is committed to giving you tools that will help you accomplish big goals
  3. Connect: Do you believe that every connection can spark something special? If you love building relationships in your community, especially through sweat, you will likely make a great ambassador

Lululemon Sweat Collective

Lululemon offers special perks and benefits to sweat leaders in their community as a thank you for their leadership and commitment to sweat. This community includes group fitness instructors, personal trainers, and athletes.

The Sweat Collective is a diverse group of individuals dedicated to an active lifestyle, community leadership, and a love of the Lululemon brand.

As a member of the Sweat Collective, you’ll get 25% off Lululemon products, have access to special events, and can help them improve their designs through direct feedback.

Whether you’re a fitness instructor, athlete, or coach, they are inviting all inspiring leaders to apply.

Lululemon Strategic Sales

Strategic Sales Lululemon is a wholesale program that partners with local athletes, entrepreneurs, ambassadors, and business owners who are passionate about elevating their communities through a health and wellness lifestyle.

Through product partnerships, they support local communities in gaining access to technical styles designed to make people feel and perform their best.

They design every feature and fabric through the Science of Feel™.

This is a great choice for athletic teams and fitness or yoga studios, who are looking for wholesale product or studio essentials.

Lululemon Community

Lululemon isn’t just about selling clothing and accessories.

They also have a strong commitment to community. Lululemon has:

  • Online yoga classes that you can join
  • Run training guides
  • High-intensity training sessions

Lululemon Affiliate Program Conclusion

If you are in the fitness or fashion niche, Lululemon is a great choice.

While you won’t get the vast product selection you’ll get with Amazon Associates, you will get great support, a generous 30 day cookie and all the creatives you need to help you succeed.

Lululemon Best Sellers

Affiliate Disclosure
Disclosure: The operator of this website is a 3rd party marketer with a material connection to product/service providers appearing on this site in that we are compensated for sales made through our affiliate links.

If you have any questions please contact me