How To Start An Affiliate Marketing Website

And make money with it. Without having any experience or technical skills.

Updated: March 12, 2024 by Bill Burniece

On this page we will explore the best niches for affiliate marketing.

Choosing the right niche is an important step but certainly not a do-or-die decision.

Your primary goal is to learn the process of how to pick a good affiliate marketing vertical market to enter.

If you choose the wrong niche out of the gate it’s not the end of the world.

You just need to apply what you’ve learned and move on to the next one.

But if you do choose the wrong niche, you’ll want to fail as fast as possible so you can quickly move on to a better one.

How To Start An Affiliate Marketing Website

On this page, I’ll walk you through the process of starting your own affiliate marketing website.

  • First, I’ll provide some tips to help you choose your first domain name. This step is fun because this is when your online business starts to come to life.
  • Next I will show you step-by-step how to secure your domain name, hosting account, and help you get your website up and running.
  • This page is Step 3 in my free affiliate marketing training series. You’ll find the hub page that lists all of the steps here.

With today’s tools, starting a website is easy. Even if you have no technical skills or experience.

Now, if you don’t want to deal with making a website yourself, we will make one for you if you join me in this community.

How To Choose A Domain Name

Before I get to the tips let me say a few things about domains.

First, domain names are very important to your success. Luckily, they’re still extremely cheap to buy so if you pick the wrong domain name early on it’s not going to become one of those budget-busting mistakes that can kill your business.

Just pick another domain name and keep moving.

Secondly, the days of finding simple, short, and concise domain names are long gone but that doesn’t mean that you can’t find that perfect domain name that can help you make big bucks online as an internet marketer.

So don’t get discouraged initially when you find that all one-word domains and most two-word domains are already taken or for sale. You’ll find a good domain name that will work just fine.

This is where the fun starts and where you affiliate marketing business starts to take shape.

Domain names are important but like choosing your niche, if you make a mistake its not the end of the world.

Domain names are cheap so don’t get stuck on this step trying to come up with the perfect domain name.

Domain Name Tips:

1. Research keywords and search terms being used in your market

Use Google Keyword Planner (which has replaced the Google Keyword Tool) or another service to determine what phrases and keywords people are searching for now to locate your niche products and services.

Write down 5-7 keywords and phrases being used in your chosen niche that can help you pick your domain name. Take note which version of your words get more searches – singular or plural (i.e. boat vs. boats).

2. Try to include your niche keywords in your domain name

Search engines (Google, Bing, Yahoo) like keywords in the domain name to let searchers know at a glance what the site’s content is about.

There is much debate about whether its better to have keywords at the beginning of the domain name instead of at the end (i.e dogtrainingexperts.com vs. bestdogtraining.com) but I have yet to see enough evidence to convince me either way. Just make sure they’re in there somewhere.

3. Choose a dot.com name if possible

Dot.com is still the place to be. People automatically type in “whatever keyword they’re looking for”.com out of habit and only look elsewhere if they cannot find it there.

It will take more work to find a good .com name but they’re still out there. More on this later.

4. Keep the domain name as short as possible

I know. That’s rich coming from a dude using the very, very short domain name highpayingaffiliateprograms.com right? There are exceptions.

In my case, my domain name tells visitors exactly what they’ll find here. But as a general rule a shorter domain name is better. Which leads me to this…

5. Narrow and specific words are better than broad and general words

Choose a name that narrows down your topic to your sub-niche if possible.

For example, if you plan to sell affiliate products such as furniture targeting women buyers don’t choose a broad domain name such as bestfurnituredeals.com. Instead select something like furnitureforwomen.com. Lame example I know but I think you get the point.

6. Avoid hyphens, numbers, or any other funky characters in your domain

Not necessarily because they don’t rank well but because people have trouble including them when they’re looking for your site.

Make it as easy as possible for people to find you and your site.

7. Choose a domain that is easy to spell

If your chosen niche is selling xylophones then I guess you’re shit out of luck. Other than that make sure people can spell it right the first time.

When you tell someone what your domain name is they should be able to type it in right the very first time.

8. Be careful not to violate copyrighted names or brands

Be very careful if you plan on using a brand name of an affiliate product or service. Most companies will not allow this and in fact can be illegal.

When in doubt contact the company first and ask them if you can use it. Or search the uspto.gov trademark name database yourself here. It’s free to use.

9. Don’t follow the latest domain name trends.

Trends come and go and your goal should be to make your website relevant and timeless. One trendy example I can remember is when everyone was buying domains such as best”insert-your-market-or-product-here”.com sites.

That trend worked well in the search engines for awhile until Google sniffed it out and put an end to it just like they will the next trend.

Follow the simple tips above and don’t worry about what everyone else is doing. In fact, one of the best strategies online is to do the exact opposite of what the herd is doing.

This makes you stand out and you may find other people copying your strategy after a while. But that’s another topic for another day.

Create An Affiliate Marketing Website In Three Steps:

  1. Get Your Own Domain Name And Hosting
  2. Install WordPress
  3. Start Making It Your Own

Step 1: Get Your Own Domain Name And Hosting Account

Click here: Bluehost to get to the new customer discount page and then click on the big green button seen below.

This will open Bluehost in a new tab so you can click back on this tab to continue the step-by-step instructions:

bluehost screenshot 1

After you click on the green button, you’ll land on a page with your plan selections. Since you’re just starting out I recommend the Basic plan since it the cheapest and you can always upgrade later if you need to. Your Basic plan will include everything you need to get started:

  • Hosting
  • Domain Name
  • Email Account For Your New Site

Please note the starter plan is usually billed annually but it will also save you some money instead of paying monthly.

bluehost screenshot 3

Next, you’ll end up on the domain name page.

If you’re not ready to choose your domain name you can skip this step for now by clicking that option at the bottom of the page.

Oh, and if you already have a domain registered elsewhere, you can have the domain transferred to Bluehost for free and receive an additional year of registration added on to the end of your current term. Cool.

bluehost screenshot 2

If the domain name you choose is already taken, you’ll be instructed to choose a different one.

After you select your domain name and hit the NEXT button just follow the instructions to check out and secure your new account.

You may be offered some optional services to select from but you don’t have to choose these now. These options may include:

  • Domain Privacy Protection
  • Site Backup Pro
  • Search Engine Jumpstart
  • SiteLock Security

You can always add these features later on when you are comfortable with Bluehost. 

Step 2: Install WordPress

Installing WordPress to you new Bluehost hosting account it easy.

Just click here to follow the step-by-step tutorial.

If you are more of a visual learner, here is a great video that covers the first 5 steps to get started with WordPress with Bluehost:

Step 3: Start Making It Your Own

Below is a vidoe that will show you how to choose a WordPress theme that will perfectly fit your new website:

Affiliate Marketing Website FAQ:

What is an affiliate marketing website?
An affiliate website is a simple online platform for the publisher to earn income selling affiliate products and services to site visitors who are interested in the website’s topic or topics.

How much money can you make as an affiliate marketer?
The amount of money you can make in affiliate marketing is unlimited. Some marketers earn a small income working part-time as a ‘side gig’ and others make a high income working full-time. The choice is yours.

Are affiliate marketing websites profitable?
Some are some are not. It depends upon the topic selected and the amount of time and effort the publisher puts into the creation of the affiliate site.

Can I do affiliate marketing without a website?
Yes, you can do affiliate marketing without a website. It’s a completely different approach than traditional digital marketing that requires a sound foundation in numbers and analytics.

Let’s Wrap This Up

I hope you enjoyed this lesson on helping you start your affiliate marketing website.

This is Step 3 in my free affiliate marketing training series.

The other steps are listed on this hub page.

Affiliate Disclosure
Disclosure: The operator of this website is a 3rd party marketer with a material connection to product/service providers appearing on this site in that we are compensated for sales made through our affiliate links.

If you have any questions please contact me bill@highpayingaffiliateprograms.com