Updated: January 17, 2023 by Bill Burniece
Everflow is a smart partner marketing platform that allows your company to track, manage and understand their affiliates, influencers, apps and every media buying channel.
The Everflow platform allows you to take your partner marketing to the next level with clickless tracking, real-time analytics, partner discovery, optimization, fraud detection and more.
How Everflow Will Support Your Success:
- Easy launching with full team training and tracking setup
- Instant Shopify setup without any technical work
- Fully ITP Compliant – No tracking cookies are needed
- Better pricing than Tune or Cake
- Everflow handles the full setup and data migration
- Reliability and speed through Google Cloud
- A full suite of the best anti-fraud tools
- Reporting for affiliate performance
- Curated Affiliate Marketplace for partners that drive: scale, media buying, or unique opps
- Starting at only $395/mth with click-based usage pricing
- Direct Linking: Track via landing page instead of link
- Impression Tracking and view-through attribution
- Smart Links that auto-optimize towards your KPI rules
- Integrated with all of the major MMPs
- Automated Optimization using MMP Data
- Manage your publisher relationships directly
Why Companies Love The Everflow Platform:
Everflow customers end up become raving fans and long-time partner clients.
1. Everflow Provides Fast Expert Support
All companies promise quick professional help to their clients, but few follow through like Everflow does.
By choosing Everflow, your team will receive:
- Full onboarding training to familiarize them with the platform
- A well-laid out plan and roadmap for success
- Direct support for setting up tracking
- After setup, you’ll always have access to answers right away via in-platform live chat
- If you have an existing platform, they handle your full data / setup migration and can implement any other key platform integrations
2. Easy To Read Performance Data Without A Spreadsheet
To increase your optimization, you need to be able to make quick decisions based on real-time data.
Everflow gives you the ability to break down your data across any metric at date point in real time, and block all poor quality traffic.
3. Curated Partner Marketplace For Partners That Drive Scale, Media Buying, Or Unique Opps
Everflow offers a fresh approach by providing you with access to their carefully curated list of key partnerships that can form your all-important partner channel.
EverXChange lets you discover a list of curated performance partners and automatically connects you to them without any setup needed.
4. Auto-Optimization And Fraud Blocking
Everflow will provide you a suite of automated processes including:
- Smart Links – That will auto-optimize your landing pages based on revenue, CVR, EPC and more
- SmartSwitch – Will allow you to set required metric goals and block any placements that fail to achieve these goals
- Anti-Fraud Defenses – Block proxies, bad IPs, duplicate clicks and enable you to scrub away bad conversions
- Powerful Targeting – Allows you to filter and receive traffic only from the countries and devices that you want to reach
5. Clickless Tracking Through Five Different Channels
- Affiliates & Media Buying – Use Direct Linking to send the user directly to the landing page, instead of using redirect links that are often blocked by Facebook & Google
- Influencers & Referral Partners – Track through coupon codes & tracking code URLs whenever they can’t send traffic directly using the Direct Linking method
- In-App Publishers – Use Postback tracking combined with Server-Side Clicks to track CPI/CPA campaigns while being IOS 14 SKAdNetwork compliant
- Emailers & Subscriptions – Use Email Attribution to associate an email address with a conversion event, and pay your partner for every subscription renewal
- QR Codes – This tracking channel is unique and one that you are welcome to get creative withD
Everflow Platform Conclusion
Everflow gives you a white-label platform that allows you full control over your relationships and API access.
You’ll have both flexibility and total control over your Partner Marketing platform. You can recruit the partners and advertisers that are the perfect fit for your initiatives without any outside approval.
Your platform can be white-labeled and customized to reflect your brand and messaging.
Everflow allows you to be able to consolidate all of your performance marketing into a single platform that will allow you to understand and analyze every channel and partner driving results and how they compare against each other.
No other tracking platform offers the advanced solutions, tools, tech and support that Everflow does.
What Customers Are Saying About The Everflow Platform
“Everflow has been by far the most intuitive and advance tracking platform I have used in my 6+ years in the industry. The technology they have developed has enabled us unparalleled granularity in regulating targeting, allowing us to deliver amazing results for our advertisers.
Another huge factor that makes this platform stand out above others is their flexibility to build out custom tools, giving us the ability to adapt quickly with the ever changing mobile ecosystem. I am beyond impressed with what the platform they have built!” – Alexander Cano – Director Of Performance – Ad Colony
“Skillz was looking for a solution to help us manage and track our affiliate and strategic distribution partnerships in a mobile ecosystem. Everflow offered everything we were looking for and more with highly competitive pricing. The onboarding process was seamless and their intuitive platform made it very easy to migrate and launch new campaigns.
But above all, Everflow’s service first approach and incredible customer service has made them a joy to work with and validated our choice in making them our long-term growth partner.” – Felipe Becerra – Strategic & Affiliate Partnership – Skillz
“Brad’s Deals was looking for a robust solution to help improve our in-house affiliate partner tracking needs. Everflow met all of the criteria we required during the evaluation process. The platform gave us quick and seamless access to new e-commerce merchants who otherwise would not be able to partner with us.
We appreciate that Everflow was simple to integrate into our existing systems and has helped us expand our affiliate partner reach in a more strategic and impactful way for our business.” – Casey Runyan – Managing Editor – Brad’s Deals
Everflow Referral Program
You can get paid by promoting Everflow to businesses who are looking for a better tracking platform.
All you need to do is make the referral and the Everflow team will do all of the selling for you.
For every new referred client, you will earn 10% of the referrers’ clients’ monthly bill with Everflow for an entire year.
Everflow Review Q&A
- Can Everflow handle the scale and scope of my business?
Yes it can and will. Everflow was designed by industry veterans, and is built to handle massive business operations through their Google Cloud infrastructure (you can see their Case Study with Google). Everflow processes over 20B Clicks + Impression each and every month.
- Am I required to sign a long term contract with Everflow?
No. Their contract runs on a month-to-month basis with no long term commitments, and pricing is based on your prior month’s usage.
- Does Everflow integrate with my store data from WooCommerce or Shopify?
Yes. Everflow provides clear instructions on how to integrate to receive your store’s data. Your assigned Customer Success Manager will be there to walk you through the setup process during your initiation process.
- How do I set up my tracking?
The Everflow Customer Success team will be there to support you with growing your business. As a new client, there is a one-time onboarding service, which allows them to dedicate hands-on support for helping you get started. Your Customer Success rep will walk you through setting up your platform the right way, and make sure that you’re correctly tracking your partners and performance.
- Does Everflow charge for the migration process?
Not an extra fee – no. This is included in the one-time onboarding service, where they’ll walk you through getting fully set up for launching with Everflow. This onboarding process includes a full migration from any of the major platforms at no additional charge.
- Is there ongoing customer support going forward?
Yes, of course. Supporting their client’s success is an essential part of who Everflow is. Inside of your Everflow dashboard is 24/7 access to our veteran Customer Success team via live chat, ensuring your questions answered promptly. The Everflow team makes sure to be accessible via Email, Support Tickets, and for scheduling calls.
Table of Contents
- Everflow Review
- How Everflow Will Support Your Success:
- Ad Network
- Affiliate Manager
- Media Buyer
- Mobile App
- Why Companies Love The Everflow Platform:
- 1. Everflow Provides Fast Expert Support
- 2. Easy To Read Performance Data Without A Spreadsheet
- 3. Curated Partner Marketplace For Partners That Drive Scale, Media Buying, Or Unique Opps
- 4. Auto-Optimization And Fraud Blocking
- 5. Clickless Tracking Through Five Different Channels
- Everflow Platform Conclusion
- What Customers Are Saying About The Everflow Platform
- Everflow Referral Program
- Everflow Review Q&A