Affiliate Marketing News October 2015

September 2015 Affiliate Marketing News

October 31, 2015
Enough Analytics To Bore A Math Professor thefuturebuzz.com

“Most of us in the digital marketing and analytics industry live online. With that, we tend to spend much of our time learning about new tools, reading case studies and sharing blog posts that are short form. And on computer screens. But the reality is analytics is an in-depth topic and books are a great way to dive deep and inspire insights to make your marketing better. Sometimes turning off Twitter, email and IMs and curling up with a book can be the one thing you need to have that “ah-ha” moment and see things in a new light...”

Why You Need Your Own eCommerce Business  entrepreneur.com

“Whether you’re a bootstrapper or an investor with a bit of extra money to start a new enterprise, ecommerce is a great field to get into, especially today. Even as a beginner in ecommerce, the tools and resources are all laid out for you. All you need is a strong work ethic and a desire to succeed…

October 30, 2015
Ten People That Can Destroy Your Business entrepreneur.com

“Figuring out whom to avoid and whom to let in won’t always be easy. But with a little practice, you can get really good at staying far away from people who might bring your business down. Here are 10 people (whether employees or clients) you should avoid if you’re starting a business:..”

10 Solid Free Responsive WordPress Themes  johnchow.com

“As you have undoubtedly heard by now, and likely from multiple sources on multiple occasions, Google is now placing a much greater emphasis on having a mobile friendly website. You may have even noticed in the search engine results page that webpages that are mobile-friendly get a designation indicating as such…

October 29, 2015
Mistakes That Cost Me Millions charlesngo.com

“I love to daydream. One of my most common daydreams is to imagine myself going back in time with all the knowledge I have now. How would life be different if I could go back in time to 2007?

That’s when I start reflecting on all the mistakes I’ve made in the industry. I’m not talking about the small mistakes like setting my tracking link wrong or setting a bid at $10 when it should’ve been $.10. Nope – those only cost me 3 to 4 figures…”

Eighteen Types Of Affiliates  amnavigator.com

“Contrary to somewhat of a popular belief, affiliate programs’ primary marketing vehicle doesn’t have to be a discount. Yes, it often aids the conversion; and yes, working with coupon/deals-oriented affiliates who have their own email lists and ways to drive incremental business can be beneficial. But you do not have to restrict yourself to any one type of affiliates…

October 28, 2015
Simple Life Hacks To Help You Improve Each Working Day affiliatetip.com

“The term life hack is pretty overused these days, but it applies here, so I am going with it. If you are not familiar with life hacks, they are strategies or techniques to increase productivity or efficiency...”

The One Thing You Need To Increase Your Conversions  andrewhansen.name

“Increasing conversion rates is a science. Achieving it requires knowledge, and testing. It often seems complicated, but for me, regardless of who you are, what your niche is, what you sell, or how much traffic you get, it all starts with this one idea…

October 27, 2015
Bing Finally Profitable For Microsoft  ppc.org

“To be honest, this has been a long time coming. Ever since Microsoft created their own search engine, Bing, on June 1st 2009, has struggled to make a profit. This is not really that surprising since with new products and services, there is always going to be a cost to get things rolling which is replenished over time as the product or service goes on to succeed – think of Bing as Microsoft’s business start up...”

You Probably Don’t Understand Social Media ROI  kjrocker.com

“Simply Measured has recently published the results of a new study that provides a lot of information and insight into the way marketers are using social media. The study looked at things such as what marketers hope to get out of social media programs, where they feel they are successful and where their struggles are…

October 26, 2015
The Newcomer Program At Affiliate Summit West Rocks  affiliatesummit.com

“We’re gearing up for Affiliate Summit West 2016 on January 10-12, 2016 in Las Vegas, NV over here, and one of the priorities is to be sure any first timers are able to make the most of the conference...”

7 Things 20-Something Entrepreneurs Should Know  entrepreneur.com

“If you’re young and a fan of Entrepreneur.com, chances are you don’t see yourself “climbing” the corporate ladder for the next 40 years. But, before you start changing the world and celebrating your first IPO, here are a few things you should know –starting with the biggest mistake most young entrepreneurs make…

October 25, 2015
How To Use Domain Authority johnchow.com

“When comparing the relative popularity of one site over another, we can look at hard statistics like the number of unique monthly users and the number of unique monthly page views. That’s all well and good, but it is also accompanied by two key problems...”

The Importance Of User Experience  entrepreneur.com

“In 2011, Rachel Haot became New York City’s first Chief Digital Officer under Mayor Michael Bloomberg. In her tenure, she planned hackathons to help the city rethink the space used for payphones across the city and relaunched the city’s website, one with more than a million pages, serving millions of people in 70 different languages…

October 24, 2015
How To Say More With Much Less jorge-delgado.com

“Copywriting doesn’t always get the credit it deserves.  From the billions of dollars in sales each day that hinge on a well-formatted
sales letter, to a polished TV commercial script, to the catchy jingle or slogan you just can’t get out of your head, effective professional, persuasive writing, “copywriting,” does a lot for us as marketers.
..”

‘Guru’ Turned Out To Be A Conman  performinsider.com

“A guy who billed himself as an internet marketing guru and genius, Lee McKenna has been sentenced to two years in prison for scamming people out of their hard-earned money. The conman was accused of running a pyramid scheme, which has been illegal since the first caveman told his friend Glub to give him one coconut, then ask his friends and family to give Glub more coconuts, and then they could get coconuts from their friends and family!..”

October 23, 2015
I Made $10K From A Blog Post lukepeerfly.com

“I published an article on November 24, 2013 that has made me over $10,000 in the past three years.

As a blogger, you are not usually overly concerned about making money from every article you publish. You just want to get your content out there so people will read it. Sure, it’s nice to make a few dollars from ads or affiliate links, but overall you just hope someone reads what you publish…”

Ten Must-Have Skills For Internet Marketers  martechadvisor.com

“Digital marketing technology is undergoing major changes. The digital marketer today has to be aware of the latest technological advancements to stay ahead of the curve. The 10 must-have skills for every digital marketer are...”

October 22, 2015
How To Build A Huge Flock Of Raving Fans copyblogger.com

“Youpreneur.FM host Chris Ducker chats with Jadah Sellner of the wildly successful Simple Green Smoothies about how to build strong communities and what they can do for you and your online business.

If you’ve ever worried that giving away your content on social media will stall your efforts to build your email list and grow your empire … worry no more…”

WebHostFace Jumps Into The Affiliate Marketing Arena  thehostingnews.com

“WebHostFace LLC recently announced they have added a new affiliate program to the company. The web hosting provider is based out of Wilmington, Delaware, USA and provides a variety of hosting packages including shared hosting, managed and unmanaged VPS, reseller hosting and dedicated servers...”

October 21, 2015
Is Amazon Finally Getting Serious About Fake Reviews? performinsider.com

“Amazon is continuing their ongoing effort to ensure all the reviews written on their site are authentic.  While it is impossible to eliminate all fake product reviews, it seems that they are now attempting to scare those who actually write the reviews out of offering this type of service...”

Why Start-Ups Must Lean On Content Marketing  clickz.com

“A quality content marketing strategy is essential for any business, but it’s especially important for start-ups because it helps to drive conversions.

Content marketing is an extremely powerful tool that marketers are utilizing more than ever, and it should definitely be a part of every startup’s marketing mix.

In the next two years, content marketing budgets are poised to grow by 59 percent...”

October 20, 2015
Social Media Marketing Q&A By Lynn Terry clicknewz.com

Q: I never really got how to use hashtags…

Hashtags are fun little things! They are basically “keywords” that connect related content. Let’s say you’re watching a hot topic on CNN, for example…”

Why You Shouldn’t Ignore The Millionaire Next Door  luxurydaily.com

“Today, the wealthiest 10 percent of United States households consists of 12 million households with a net worth of $1 million or more. This is more than twice as many households, with more than twice as much wealth as in 2002…”

October 19, 2015
7 Reasons Your Affiliate Sales Are Stagnant  sideqik.com

“You’ve run successful affiliate campaigns season after season with numbers growing one after the other. Then you start to notice that the numbers aren’t as big, now they aren’t growing at all. What was once great is now underwhelming at best and you don’t know why. We have a few tips on why your campaigns might be going flat and how you can revive your affiliate sales...”

How Logan Thompson Got A Quarter Million Uniques In 1 Week With 1 Blog Post  loganthompson.me

“I’ve been a big fan of content marketing for a long time. Sure, paid traffic is fun, but when you can bring a tidal wave of traffic to your site for zero cost other than your time, it’s a beautiful thing…”

October 18, 2015
Charles Ngo Has Read Over 90 Books This Year. How Many Have You Read?  charlesngo.com

“video…”

Watch Entrepreneurs Pitch Their Startups  entrepreneur.com

“video…”

October 17, 2015
Affiliate Marketing And The Psychology Of Money  charlesngo.com

“Would you rather life like a king for a year, or a prince for a lifetime?”

Affiliate marketing is probably the only industry where someone can say they made a million dollars their first year, and no one bats an eye.

The problem is young men and money don’t get along well together. A fool and his money are soon departed so they say…”

Does Humor Work Well On Social Media?  blog.whatrunswhere.com

“I recently explored the social media strategies of top brands that are using humour at the forefront of their content strategies to determine if it’s an effective way to build a strong social presence and following. The results…”

October 16, 2015
11 Free Listbuilding Plugins To Help You Explode Your List  affilimarketer.com

“We both know that building an email list is important for online success, whether you’re a small business owner, a blogger, or an affiliate marketer. It’s personal. It’s private. It’s what’ll set you up for success even if you lose all your organic search traffic.

So how do you grow your email list to a level where automation is possible? It takes a lot of work. But there’s one essential tool…

…and that’s the optin form…”

What Is User Experience Optimization?  zacjohnson.com

“For more than a decade, bloggers and online marketers are still relying upon SEO to increase their traffic and sales. For years, many SEO experts used to ask this one question: “Is this site fully optimized for the search engine bots?…”

October 15, 2015
Two Traffic Sources Recently Discovered By Schoemaker – shoemoney.com

“The ShoeMoney Network is growing at a rapid pace, and we have several great affiliates through various networks (all major networks have it, ask your affiliate manager). We do of course have our own affiliate network but I would rather you go through others as I don’t have time to police affiliates...”

Online Paid Ad Scams To Watch Out For  hbr.org

“Imagine you run a retail store and hire a leafleteer to distribute handbills to attract new customers. You might assess her effectiveness by counting the number of customers who arrived carrying her handbill and, perhaps, presenting it for a discount. But suppose you realized the leafleteer was standing just outside your store’s front door, giving handbills to everyone on their way in…”

October 14, 2015
Mastering The Art Of Infographics missyward.com

“Bigstock Photo passed this infographic along to me to share with my audience. I’m glad they sent the giant visual over otherwise I would have likely not responded as quickly...”

What’s New With PPC?  ppc.org

“Another month has come and gone which means, for PPC.org, another round up of the best articles published about all things pay per click Some Useful PPC Articles From September 2015advertising. August mainly looked into how to optimise different types of landing pages…”

October 13, 2015
Are You Building The Company Of Your Dreams? entrepreneur.com

“You don’t become an entrepreneur because it’s easy or convenient. You decide to start your own business because you want your life to be meaningful, because you want to feel like your life has a purpose, because you are trying to build something bigger than yourself...”

Using Envy Effectively In Sales Copy  copyblogger.com

“Using envy is a powerful copywriting technique to help your customer find the motivation to accept your offer. But some marketers have overused and abused this approach (pictures of ridiculous speedboats, anyone?)…”

October 12, 2015
B2B’s Surprising Growth Segment kjrocker.com

“All marketers know that Facebook has quickly become one of the largest ad networks on the Internet.  In addition, Facebook has a massive amount of information on all their users, which means they can offer very targeted advertising opportunities...”

Tathata Golf Launches New Affiliate Program  worldgolf.com

“Tathata, A Golf Instruction and Education Company, has introduced a Tathata Golf affiliate program that is available to any individuals or groups with a passion to share Tathata Golf with their friends, family, followers, membership, or database…”

October 11, 2015
How A Luxury Brand Globalized With Affiliate Marketing performancein.com

“With the UK e-commerce trade surplus totalling over £720 million and desire for UK retail overseas soaring into new heights, Farfetch has grown its luxury fashion business substantially, now shipping to over 180 territories in 9 different languages. The importance of international traffic has been highlighted by the fact that over 60% of the brand’s UK affiliate sales revenue is now generated overseas...”

Startups Embracing Affiliate Marketing  – businessworld.in

“Getting the word out and generating sustained interest is the most crucial part of a venture’s development pipeline. However, it is this aspect that often becomes a gargantuan hurdle for most startups. According to blogging guru, Harsh Agarwal of shoutmeloud.com, affiliate marketing tools are the solution to these woes…”

October 10, 2015
Study Shows Steady Growth In eCommerce chainstoreage.com

“The retail revolution may not be televised, but it will be digitized.

The new Q3 E-commerce Pulse from predictive analytics platform provider Custora shows that e-commerce revenue grew a healthy 11.8% year-over-year in third quarter 2015. E-commerce transactions rose an almost identical 11.6%…”

Luxury Fashion Brand Farfetch Killing It With Affiliate Marketing netimperative.com

“Farfetch, the luxury fashion community and online retailer, is working with Rakuten Marketing to reach luxury shoppers around the world through partnerships with high-end content sites and bloggers. So far, the global affiliate programme has driven a 91% rise in annual sales revenue…”

October 9, 2015
How To Improve Your Social Media Content Strategy copyblogger.com

“The other night, when I was standing in line for a comedy show, the guy behind me glanced up from staring at his phone and said, “So many people these days are making a living off of social media...”

About Mobile Viewability adotas.com

“Viewability refers to the means of measuring an ad’s ability to actually be seen by a user. The first wave of online advertising used the click — think CPC or CTR — as the primary metric for success. Today, the mobile content boom and the development of immersive new ad units have both led to a shift away from clicks as the main campaign performance metric…”

October 8, 2015
88% Of American Affiliate Programs Fall Under Only 20 Niches performancein.com

“Roughly 88% of US affiliate programs fall under 20 ‘hot niches’, according to research into North America’s best affiliate programmes by AM Navigator...”

India Hosts Its First Affiliate Marketing Summit trak.in

“Performance based marketing, also called as Affiliate Marketing, is not entirely new in India, but its relatively niche, compared to Paid Ads or SEO. While very few brands are actually aware that such form of digital marketing exists; several of them are apprehensive and full of doubts on the genuineness of such tactics…”

October 7, 2015
Two Simple Tips For Beginning Facebook Marketers affengineer.com

“I could probably post an article everyday about FaceBook marketing tips. There are endless small, (but important), things I’ve learned during my time spent with FaceBook advertising. Below are another 2 tips you should be implementing in your FaceBook campaigns. I’ll post 2 more tips on Thursday…”

What’s The Future Hold For Affiliate Marketing? performancein.com

“Affiliate marketing has grown by an average of 15% every year over the past decade. The most recent Online Performance Marketing Study from the IAB and PwC estimated that advertisers spent £1.1 billion on affiliate and lead generation activity in 2014…”

October 6, 2015
How Much Is Your Domain Name Worth? zacjohnson.com

“A great domain name is the difference between being well branded right from the start, or having to invest the time, effort and marketing into something that may potentially become a household name in years to come...”

Five Social Media Personalities jorge-delgado.com

“An infographic…”

October 5, 2015
Amazon Text Ads Going Away ppchero.com

“Amazon Text Ads were announced just a short time ago, and yet the program is soon to be discontinued. According to an email advertisers received, Amazon will shut down their text ad program effective October 31st, 2015, the same day that they will be shutting down Amazon Product Ads….”

How To Increase Your Creativity And Productivity entrepreneur.com

“When there are only 24 hours in a day and a million things to do, burnout is inevitable. Yet staying stressed-out and fatigued will not help you tackle that mountain of emails or think of new ways to approach a longstanding challenge at work…”

October 4, 2015
GAP Optimization For Affiliate Marketers 50onred.com

“The art of optimization is a combination of things: one part gut feeling, one part data, and an overall familiarity with how your campaign tends to fluctuate. As a 50onRed Account Manager, I see firsthand how advertisers struggle to optimize their affiliate marketing campaigns, often times neglecting to optimize at all. In this post, I’ll explain what optimization is, why you need it, and how to get started...”

Why You Need Influencer Marketing sideqik.com

“Influencer Marketing, or “word of mouth” marketing, is when your biggest advocates are also your valued customers. By now, you have probably heard us say this on our blog multiple times. If not, check our influencer marketing page to learn more about influencer marketing…”

October 3, 2015
How To Make A Killer Slogan blog.hubspot.com

You might not remember the exact content of the Taco Bell commercial you saw last week, but you probably remember their punchy slogan — “Think outside the bun” — followed by the ding of a bell.

What makes a slogan like Taco Bell’s so sticky? How can you make sure yours will be memorable, too?..”

Mandatory Reading List By Elon Musk entrepreneur.com

“Ever since he was a child in South Africa, Elon Musk has been a big reader, of everything from science-fiction novels to historical biographies. The CEO of Tesla and SpaceX has said that reading books taught him how to build rockets…”

October 2, 2015
You Can Buy On The Twitter Platform Now adweek.com

“Direct commerce is becoming more possible through social media, as Facebook, Pinterest and now Twitter have all at least tested a buy button. Twitter announced recently partnerships with several merchants, who can now use a buy button in tweets...”

Shedquarters Are The Hot New Trend In Home Offices lightersideofrealestate.com

“Space-efficient work spaces are becoming all the rage these days. They’re great for maintaining privacy and uninterrupted workflow, and they can also be cozy and stylish as well. Here are some examples of a growing trend of miniature studios (for offices and living structures), that are small enough to fit in someone’s back yard...”

October 1, 2015
High-End Kifeart.com Launches New Affiliate Program pr.com

“KnifeArt.com is approaching almost 20 years of providing the finest selection of brand-name knives online. Items are curated, individually selected and screen for high-quality, so customers can guarantee that they will only find the creme de la creme of knives in the comprehensive selection at KnifeArt.com. ..”

Bitbond Launches New Affiliate Program coindesk.com

“Bitcoin lending platform Bitbond today announced the launch of its new global affiliate program. The affiliate program is designed to open up the services Bitbond provides, and allow the vibrant Bitbond community to share in the revenue of the company. By providing a financial incentive, affiliates promoting Bitbond will now be able to profit financially for every active user they refer...”

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