I’m sitting in my hotel room in Las Vegas, following the unbelievable company launch of eVantage Financial, thinking about goal setting.  eVantage, incidentally, is a company that is on its way to becoming a multi billion dollar player in the insurance and financial services industry by introducing cutting edge innovation technology. 

Thoughts of motivation, success, and income potential are common following a company celebration like this one but today I’m in a different place.  I’m actually contemplating all of the years I wasted by simply not having a solid plan based on quantitative goals.  Goal setting has always been a challenge for me since I’m so damned scatterbrained at times.  Are you the same way at times?  Most entrepreneurial-minded people are.  I’m telling you this because I don’t want you to make the same mistake that I made which delayed my ultimate success and cost me hundreds of thousands of dollars along the way.

Here’s the thing:  If you don’t have your goals written down they really don’t exist.  Why?  Because the act of writing your goals down makes an emotional connection within you that holds you accountable to achieving those goals.  This emotional attachment is vital for accountability to the only person in the world that will make sure you follow through to get everything done:  You

Further, you must read your goals every single morning before you do anything else.  This keeps you on top of your goals and reminds you what’s ultimately important when other matters distract you.  Repetition is the mother of skill.  After 30 days your goals will be burned into your brain’s hard drive forcing you to think about them all the time and that’s exactly where you must get to.

Your goals must be mildly flexible too since they will evolve over time.  When they evolve write down the changes and keep moving forward toward your ultimate achievement.  Momentum is key.  While you’re at it set ruthless deadlines to get your goals done.  If you can’t meet those deadlines consistently you need to break them down into smaller goals.  But keep moving forward.

Finally, get started now.  After this launch I have to start all over myself since my goals have now been radically modified by new priorities.

Photo Credit: marcoverch Flickr via Compfight cc

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